“I would recommend this because it is useful – no matter what your business, no matter what size.” Anne Jackson

“Very interesting and very enthusiastic delivery. Made me realise that effective marketing need not cost a lot of money!”

Jason Yeomanson, Thrifty Car Rental

“Gives you a new insight into marketing – simple to understand, effective and informative – all delivered with a bit of humour – very good.”

Sandeep Sudra – National Legal Services

“A great way to get you to re-think and re-plan your marketing strategies without breaking the bank. I have already implemented a number of the techniques learned from the course.”

Jonathan Tolley, Prime Litho

“10 out of 10 for content, I would definitely recommend this course.”

Chandni Karia,

“An innovative, inspirational look at approaches to marketing for small businesses. I feel totally motivated.”

Claire Bower, Parsnips Drama Group

“It’s relevant to everyone – not just sales and marketing departments. The day covers a wide spectrum of people and varied ideas. A great overview on marketing.”

Steve Smith

“Well explained solutions to help all businesses.”

Caroline McCarty, Pure Adventure

“Informal atmosphere with non stuffy delivery – a no nonsense delivery of key marketing concepts that can be readily applied.”

Steve Izzard, BML Ltd

“A refreshing change – re-lit the fuse”

Diane Carter, S&S Plastics

“Thought provoking, relaxed, great buzzy atmosphere, packed with ideas – something for everyone. It was thought provoking and stimulating. It has given me new ideas and refreshed old ones and given me plenty to work on.”

Jacky Pratt, Ambition Coaching

“An absolute must for any new business in order to be confident on how to progress ones business.”

Norrie Andreassen, Pure Adventure

“Logically presented, palpably effective ideas – common sense, highly effective marketing ideas in an informal and enjoyable environment.”

Tony Leatham, dobiz.net

“There was a real ‘feel good’ and positive atmosphere – I’m certain everyone else learned a great deal too during – comprehensive and informative”

Julia Trustram Eve, English Wine Producers

“A good opportunity to start again with the end in mind.”

Bob Kottritsch, Brillianz

“Easy and practical advice served up with cheek and charm! Marketing made

do-able.”

Stella Welton, Archway House Natural Health Centre

“A good overview of marketing processes with some useful ‘real’ applications. This material is highly relevant and a must for every small business owner.”

Bruce Rae, Brillianz

“A helpful short course on marketing for SMEs.”

Brain Ridgewell, The Worshipful Company of Horners, former Marketing Director of Castrol Oil UK.

“Well delivered and all very useful – not like some courses when you start clock watching! I will recommend to others.”

Julie Ulph, Fusion Ltd

“Strong ideas, informative material that clarified and brought together ideas.”

Leroy Stevens, Blue Marbles Ltd

“It has shown me a better way to market my company”

George Neal, NEG Plc

(Feedback selected from over 500 positive responses to earlier training)

The Marketing Mentor is your very own ongoing marketing support & advice service to help your business to grow. There are 17 key areas or ‘cogs’ which will grow your business. The Marketing Mentor programme will take you through each stage and show you how you can grow your business month by month , year by year using low cost marketing ideas that are proven to work.

Marketing ideas and support

The Marketing Mentor uses live audio seminars and live events to show you how to generate dozens of hot leads and win thousands of pounds worth of new business.

Marketing Support and Help

The Marketing Mentor Programme is aimed at small business owners who want to make their business a success, but have a limited marketing budget.

Big or small, successful companies are already using the marketing ideas you will hear about on the programme. However, in order to make the many complex subjects of marketing easy to introduce and simple to understand, the programme breaks them down into 17 areas or ‘cogs’. Each ‘cog’ is important to your business, but depending on your company size and industry, some ‘cogs will be bigger than others.

Month by month, the programme will take you through all 17 areas, and you will learn about which should be your ‘big cogs’ and which are your ‘small cogs’.

From the start you will be inspired to take action, but unlike a book or an expensive one day seminar, this programme doesn’t leave you high and dry. You will be mentored throughout 18 month programme in all the key marketing ideas that you need to know about for your business to succeed.

The most common question about the Marketing Mentor programme is what areas of marketing does it cover.  The answer is that after 2 decades of research, I have found 17 areas that successful companies (large & small) use in their marketing.  These are the areas covered in details during the programme and will help your company in the following areas:

• Have a clear sense of direction in your business – where it is heading over the next 5 years and how it is going to get there

• Generate enquiries though successful direct mail and e-mail programmes

• Read about the success of your business in the local / trade and national press

• Convert more leads to appointments, and more appointments into sales

• Produce a brochure and leaflets that people read rather than toss in the bin

• Create a website to get noticed by Google, and visited by prospects

• Become the ‘go to’ company within your target markets

• Convert more customers, launch more successful products and keep more customers happy

• Receive more warm leads and find out how to close more sales more easily

• Keep your customers loyal and buying from you again and again

• Increase your profits by creating a simple sales strategy that makes sure even a junior sales person can increase their average order value

• Decrease significantly the chances of losing major contracts and improve the chances of extending the work you do for your best clients

• Make networking work for you and excel at exhibitions

• Have your company and products stand out for the crowd

• Learn how to make your advertising results increase 50 fold

• Ensure your customers stay with you for longer and spend more with you than ever before

• Stay ahead of the competition and maintain the lead in the market place

The Marketing Mentor programme consists of a collection of ideas and resources that give your business a significant advantage over the competition and positions you for marketing success long after you complete the programme. It consists of:  

• A comprehensive 17 part folder with notes on how to apply the ideas to your business.

• A one day conference where you will meet up with other business owners to learn all about the programme and determine which are your key areas for action.

• 17 monthly teleconferences where you learn more about each area in turn, including practical examples and where you can discuss your ideas and experiences.

• A monthly audio of the teleconference for your records, plus notes, feedback, practical examples and templates.

• Online resources including updates, ideas and experiences from other companies on the Marketing Mentor programme.

• A complete recording of “The £100,000 Marketing Seminar” – your full day seminar containing over 100 marketing ideas that are ready to be applied to your business.

• A goal setting CD that helps you to discover your personal and business goals.

• ‘An Extra Hour a Day’ – short time managment programme that shows you where to create more time to do the things you want to do. 

 Plus valuable discount vouchers and offers for recommended companies.  Individually priced, the components of this programme are worth over £2,900 but the Marketing Mentor programme costs just £40 a month for 18 months.(All prices quoted are subject to VAT)  To find out how to enrol, call 01858 44 55 43